Our Brand

Tanga Cement PLC produces three Simba Cement brands, and these are none other than.

The three Simba brands are manufactured in accordance to Tanzania cements standard TZS-1: Which is equivalent to European norm Standard EN 197-1: and East African Standard EAS 18-1: This makes Tanga Cement PLC a specialist, customer-driven, and innovative cement producer.

Essential Quality: Simba Cement products are readily available and boast to be of high consistent quality, a requirement that any contractor, engineer, block maker and house hold cement users are looking for.
Brand Promise: Simba cement continues to live its brand promise as the Pride of the Nation. It promises its customers of quality consistence and availability due to the trusted distribution network it has built with its distributors as well as company managed depots.

Brand commitment: Apart from its commitment to high quality consistency and availability to its customers, the after-sales service offered by Simba Cement team of Engineers and Concrete Technologists, as well as regional representatives is unique in Tanzania.

Brand Logo and other corporate signs: Simba means Lion; as one of lion’s characteristics is Strength and Courage; Lion is the King of the jungle, Pride of the Nation, Simba takes pride in being the leading brand in all aspects. Its tag-line ‘STRENGTH WITHIN’ means if you’re using Simba Cement, you’ll discover the strength that you did not have before. Strength of everything you do in your daily activities to get where you want to, is found within Simba Cement and this brings the emotional tie with the brand.

Brand quality consistency: Production of Simba brand is through a carefully designed process controlled by a team of dedicated professionals. The performance is constantly monitored to maintain the highest standards of quality, consistence and strength, this is achieved through developed and internationally certified management systems (ISO 9001 and ISO 14001), constantly reviewed and improved to ensure optimal efficiency, with the lowest possible impact on product quality and the environment.